Head of Marketing Department

Responsibilities:

Lead and effectively manage the Marketing Department and its team.
• Develop and implement marketing strategies to increase the University’s visibility, reputation, and student enrollment.
• Work closely with the Admissions Department to attract prospective students and achieve enrollment targets.
• Plan and execute effective digital marketing campaigns, including social media, Google Ads, SEO, and other online platforms.
• Develop innovative strategies to generate qualified leads and increase student applications.
• Organize promotional campaigns, Open Days, school visits, educational fairs, and university presentations in coordination with the Admissions Department.
• Strengthen the University’s brand image and market position.
• Build strong relationships with schools, educational institutions, media, and external partners.
• Monitor marketing performance, analyze campaign results, and continuously improve recruitment strategies.
• Manage the marketing budget and ensure effective use of resources.
• Prepare regular marketing performance reports for University management.
• Introduce new marketing ideas and initiatives to support the University’s long-term development.

Bachelor’s degree or higher in Marketing, Business Administration, Communications, or a related field.
• Minimum 3 years of relevant marketing experience, preferably in a managerial position.
• Experience in educational marketing or student recruitment is a strong advantage.
• Proven ability to develop successful marketing campaigns and generate qualified leads.
• Strong knowledge of digital marketing, social media, advertising, and branding.
• Experience in managing teams, budgets, and marketing projects.
• Strong leadership, communication, analytical, and organizational skills.
• Fluency in English and Russian; knowledge of Uzbek is a strong advantage.
• Creative, proactive, responsible, and results-oriented.
• Ability to work effectively with the Admissions Department and other University departments.

Conditions:

• Official employment at Amity University Tashkent.
• Full-time position (Monday–Friday, 9:00 AM – 6:00 PM).
• Competitive salary based on qualifications and professional experience.
• Professional and international working environment.
• Opportunities for professional growth and career development.
• Comfortable working conditions.